Anya Hindmarch, a trailblazer in sustainable luxury fashion, partnered with Delta Global to create a responsible packaging solution that reflects the brand’s long-standing commitment to circularity, creativity, and environmental impact. Known for its iconic “I Am Not a Plastic Bag” and “I Am a Plastic Bag” campaigns, the brand sought to extend its eco-conscious values to its packaging.
Delta Global responded with FSC-certified corrugated mailing boxes designed to reduce waste by streamlining sizing and optimising product fit. The minimalist packaging is completed with a sleek FSC envelope pocket, replacing excess inserts with digital alternatives, and incorporating the Positive Luxury mark and clear ‘Please Recycle’ messaging to reinforce sustainability at every touchpoint.
Speak with our team about creating distinctive, sustainable packaging that enhances your brand experience.