Aje is an Australian fashion house known for its effortless femininity, sculptural silhouettes and deep connection to the natural beauty of the Australian landscape. Founded by Adrian Norris and Edwina Forest, the brand has become recognised for its balance of raw beauty and refined design, creating collections that feel both powerful and poetic.
For Resort 27, Siren, presented at Australian Fashion Week, Aje explored a journey from coast to outback, where light, texture and form came together with quiet strength, sensuality and elegance.
“The show was an incredible production and a beautiful representation of Aje. Every detail felt considered, elegant and completely connected to the world of the Siren collection.” - Robert Lockyer, Founder, Delta Global.
Aje required a series of bespoke brand touchpoints to support the full Resort 27 runway experience, creating consistency across the details surrounding the presentation of Siren.
The brief called for an approach that would feel atmospheric and deeply aligned with the world of the collection. Every element needed to sit naturally within Aje’s visual language, enhancing the showcase without distraction and supporting the collection’s balance of raw beauty, elegance and modern Australian femininity.
Beyond aesthetic alignment, the project required a thoughtful production approach. Each piece needed to serve a clear purpose within the wider runway environment, while reflecting the same level of care and intention seen throughout the collection.
Delta Global approached the collaboration as an extension of the runway experience, developing a cohesive suite of pieces that supported the atmosphere of Siren across both presentation and behind-the-scenes moments.
Gift boxes and gift bags were produced to bring an elevated sense of consistency to the wider show experience. Designed to feel complementary to the collection, the pieces reflected Aje’s distinctive aesthetic through considered form, finish and materiality, creating a refined expression of the brand beyond the runway itself.
Backstage, garment hangers and garment bags provided polished and practical support for presenting and protecting the collection, while show notes offered an elegant storytelling moment connected to the inspiration behind Siren. Together, these details helped maintain consistency across the showcase, from preparation through to the final runway presentation.
Sustainability informed the development of the range throughout. In line with Delta Global’s values, each item was considered for its purpose, usability and lasting value, ensuring the final execution delivered both luxury impact and environmental responsibility.
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